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Vitaly Gonchar



Professional Project Manager
Business Analyst
Product Owner
Scrum Master
UI/UX Developer

Proven skills in leadership, product and project management,
business processes, user experience,
with over 15 years of professional experience.

Lean Agile expert, mentor, R&D specialist, Kaizen process enhancer, problem solver, and lifelong team builder and learner.

My skills

Certifications

  • April 2024 Certified Expert Adobe Analytics Business Practitioner

    Certification Number: RM9CKKT11FV11C9J Issued by Adobe
  • November 2023 Certified Professional Adobe Experience Manager Business Practitioner

    Certification Number: Q212PGT2CNV1Q4GG Issued by Adobe
  • October 2023Certified SAFe® 6 Product Owner/Product Manager

    Certification Number: 84164420-5459 Issued by Scaled Agile Inc.
  • October 2022Certified SAFe® 5 Scrum Master

    Certification Number: 04423797-2816 Issued by Scaled Agile Inc.
  • August 2021Microsoft Certified: Power Platform Fundamentals

    Certification Number: H922-5463 Issued by Microsoft Corp.
  • Dec 2020Microsoft Certified: Azure Fundamentals

    Certification Number: H597-4603 Issued by Microsoft Corp.
  • Nov 2020 AWS Certified Cloud Practitioner

    Certification Number: 3XRPG1CJL21Q16C5 Issued by Amazon Web Services
  • June 2020 Agile Certified Practitioner

    Certification Number: 276548 Issued by Project Management Institute
  • March 2020 Project Management Professional (PMP)

    Certification Number: 2756145 Issued by Project Management Institute
  • April 2020 ITIL 4 Foundation

    Issued by AXELOS Corp.
  • Jan 2020Professional Scrum Product Owner I

    Issued by Scrum.org
  • Nov 2019Professional Scrum Master I

    Issued by Scrum.org
  • Aug 2019LEAN SIX SIGMA BLACKBELT

    Issued by Lawrence Technological University
  • Nov 2018MCP Programming in HTML5 with JavaScript and CSS3

    Issued by Microsoft Corp.
  • Nov 2018MCP Core Solutions of Microsoft SharePoint Server 2013

    Issued by Microsoft Corp.
  • June 2008Adobe Certified Flash Professional

    Certification Number: ADB199342 Issued by Adobe Systems Inc.
  • July 2006Sun Certified Professional: Programmer JAVA 2 platform

    Issued by Sun Microsystems Corp.
  • Jul 2006Microsoft Certified Solutions Developer (MCSD)

    Certification Number: A435-4649 Issued by Microsoft Corp.
  • Jul 2006Microsoft Certified Database Administrator (MCDBA)

    Certification Number: A435-4632 Issued by Microsoft Corp.
  • Jul 2006Microsoft Certified Application Developer (MCAD)

    Certification Number: A435-4641 Issued by Microsoft Corp.
  • June 2006Microsoft Certified System Engineer (MCSE)

    Certification Number: A435-4637 Issued by Microsoft Corp.
  • Aug 2001Microsoft Certified Professional

    Certification Number: A435-4630 Issued by Microsoft Corp.
  • Aug 2001A+ Certified Professional

    Certification Number: COMP10527792 Issued by COMPTIA Corp.

Experience

Product Owner / Senior AEM designer

New York Life Insurance (Marketing), New York, NY

2023-2024

Developed and documented a comprehensive component library for NYL.com Design Language System (DLS).

Established a foundation for consistent UI design across NYL.com by creating clear and comprehensive documentation for the component library within the DLS.

Increased design efficiency and reduced development time for NYL.com by contributing to the creation of a well-documented component library.

Successfully collaborated with the NYL.com design team to develop and document a robust component library, fostering a unified design language for the website.

Streamlined daily design production within Adobe Experience Manager (AEM) by leveraging the new design system, ensuring brand consistency across all digital properties and various viewports.

Successfully implemented the design system within AEM, resulting in consistent brand experiences for users on all our digital properties and devices.

Increased efficiency in AEM design production by 50% through the adoption of the design system, leading to a more cohesive brand experience across all digital touchpoints.

Championed the use of the design system within AEM, fostering brand consistency and streamlining design workflows for a unified user experience across all digital properties.

Spearheaded Design UATs (User Acceptance Testing) for various projects, ensuring a user-centered approach and identifying usability issues before launch.

Developed and executed comprehensive test cases during Design UATs, leading to the identification and resolution of critical user experience (UX) roadblocks.

Leveraged design thinking principles to effectively communicate technical constraints and project requirements to stakeholders, fostering collaboration and achieving optimal design solutions.

Extracted valuable insights from Design UATs to drive iterative design improvements and enhance the overall user experience across multiple projects.

Reduced post-launch user experience issues by 100% through effective Design UAT leadership and test case development.

Established a successful Design UAT process that is now a model for other teams within the organization.

Successfully advocated for user-centered design principles by effectively communicating technical limitations in a clear and actionable way.

Successfully collaborated with the product owner to translate business requirements into clear and concise user stories, ensuring the design team fully grasps the acceptance criteria and business value.

Championed a collaborative approach to user story development, leading to a 100% increase in design team member understanding of acceptance criteria and business goals.

Proactively groomed backlog items, anticipating design team needs and ensuring a clear understanding of acceptance criteria and business value for each agile story.

Established a streamlined process for user story documentation in collaboration with the product owner, leading to improved design team alignment and faster project execution.

Bridged the gap between tech and design teams by acting as a key liaison throughout sprint cycles, fostering smooth collaboration and ensuring on-time project delivery.

Facilitated clear communication and understanding between tech and design teams during sprint cycles, resulting in the successful execution of 7 projects within deadlines.

Proactively identified and addressed potential roadblocks at the intersection of tech and design throughout sprint cycles, minimizing delays and ensuring a seamless design-to-development handoff.

Established a collaborative and transparent environment between tech and design teams by serving as a trusted liaison throughout sprint cycles, leading to improved project outcomes.

Developed a communication framework for tech and design teams during sprints, fostering a more collaborative and efficient development process.

Forged strong relationships between design and development teams, fostering mutual understanding of each other's processes and needs.

Successfully translated this understanding into clear and actionable backlog stories, ensuring development teams fully grasp design intent and user requirements.

Spearheaded a collaborative effort to improve backlog story creation, resulting in an increase in design-development alignment and reduced rework.

Leveraged strong team relationships to identify potential roadblocks early in the project lifecycle, allowing for smoother development and a more predictable backlog.

Consistently delivered high-quality designs and prototypes by leveraging strong technical skills to seamlessly integrate technical requirements

Developed a reputation for creating technically feasible designs and prototypes, ensuring alignment with industry standards and reducing development roadblocks.

Increased design team efficiency by 60% through the use of technical skills to create prototypes that accurately reflect technical constraints.

Successfully pushed the boundaries of design by creatively applying technical requirements, resulting in innovative user experiences that adhere to industry best practices.

Reduced post-development rework by 70% by utilizing technical skills to ensure designs met all technical specifications from the outset.

Developed a design process that emphasizes upfront consideration of technical requirements, leading to a more efficient workflow and improved stakeholder satisfaction.

Projects:
  • NYL.com
  • Agents Personalized Websites
  • Agent Search, Design Language System
  • Prototypes of Microsites
Tools:
  • SAFe6
  • Adobe Experience Manager (AEM)
  • Adobe Analytics
  • Figma
  • Zero Height
  • Zeplin
  • JIRA
  • Asana
  • AirTable
  • SauceLabs
  • A/B UserTesting
  • UserTesting.com
  • HTML5, CSS3, JavaScript

Product Manager, Technical Project Manager / Scrum Master

Sprintendo, Troy, MI

2019-2022

Created product strategies, worked with customers and stakeholders to define requirements and features, and directed outsourced and globally distributed development teams.

Mitigated project risks and roadblocks, including scope creep, quality concerns, etc. by communicating clearly with client stakeholders and internal teams and escalating appropriately.

Developed project plans and work breakdowns. Manage project milestones and task breakdowns with internal and external teams.

Translated requirements into technical, functional, and non-functional specifications.

Introduced scrum and led daily stand-up meetings, planning and grooming sessions, retrospectives, and demos, significantly improving product development and quality.

Assisted team in prioritization and making appropriate commitments through story selection, and task definition. Implemented self-organizing principles to improve the efficiency of teams.

Implemented and tracked the progress of new process enhancements, along with regular reporting and stats, to increase the efficiency and stability of build teams to meet their scrum goals.

Created and updated dashboard to enable tracking and reporting to provide visibility on product & sprint backlogs and communicate team velocity and sprint/release progress.

Pared down futures list by 50% to enable more rapid development of the critical product.

Revamped engineering processes and development practices implementing weekly code reviews, readability guidelines, timeline estimates, and regular bug triaging.

Led a project to redesign the app and develop a new domain-driven approach that improved the architecture and code of the app. Led a team of five (three engineers one designer one tester) through two moderate pivots, redefining strategy and shifting the team to a new vision.

Designed interactive wireframes and built initial prototype / minimum viable product, allowing users to quickly define the future and establish collaboration with a team of developers.

Projects:
  • Auros Knowledge System allows storing, cross-referencing, updating, and managing knowledge and processes information.
  • Wolverine Electrical website development
  • Standard Plumbing hybrid server migration
Tools:
  • SAFe5
  • Scrum
  • Kanban
  • AWS
  • Azure DevOps
  • Jira
  • git
  • Figma
  • Google analytics
  • HTML, CSS, JavaScript
  • React
  • SQL
  • Power BI
  • _________

Team Lead Frontend Development

GM / Entrega Systems, Troy, MI

2011-2019

Designed, coded and maintained media brand sites and microsites under General Motors Communications Medi Group.

Introduced initiative, designed, implemented features for video portal that saved 1.2M annually for GM Communications Media

Cooperated with marketing, design, and development teams to define requirements and scope of new products and initiatives.

Wrote Job Aids to streamline the process at General Motors Communications Media group.

Implemented business processes to improve secure review of deliverable media at GM Communications Media portal.

Conducted market research, competitive analysis, and product benchmarking for GM dealer sites.

Reviewed and assessed current products to document and define all features and benefits.

Accomplishments:
  • GM Communications media brand sites media.gm.com, media.chevrolet.com, media.buick.com, media.gmc.com
  • GM auto dealer suppport microsites
  • GM Shop Click Drive info, Shop Click Drive Marketing kit
    (US and Canada, EN, FR, SP)
  • GM Racing and Performance Center
  • GM Quaterly Earning Reporting
  • Coded GM Media Online Video Players to enable download media with the highest HD reolution saved 0.6M annually Coded video playlist video players to enable "carousel" for playlist
  • GM Retiree portal
  • GM Heritage Center site
Tools:
  • Day CQ / Adobe Experience Manager (AEM)
  • Web Metrics and Analytics (Site Catalyst, Google Analytics)
  • Java Script, Jquery, Bootstrap
  • HTML5, CSS3

Helped to roll out a new development process to increase efficiency and enhance project stability.

Introduced, managed, trained employees on work and performance tracking tool.

Designed and built employee collaboration portals that improved the efficiency of company collaboration process.

Developed and refined product definition, features, and future roadmap.

Created interactive wireframes for new product direction.

Provided direction on enhancements and upgrades to existed products, and prioritized list of proposed future products and features.

Refined the development process and documented procedures.

Defined and executed lifecycles for product and software development.

Detailed processes and strategy for quality assurance and release management.

Specified and documented QA testing requirements for new features and products.

Put together team's front-end coding standards and best practices.

Collaborated closely with external agencies on branding, creative ideas and implementation of shared code.

Worked with analytics team to enhance existing Google Analytics

Identified key metrics of site conversion on previous .com site, helped implement new goals and tracked all site metrics.

Produced status reports for various projects.

Outlined specific skills required for hiring, interviewed and trained new team members.

Put guidelines and processes in place for the onboarding of new team members.

Accomplishments:
  • Shop Click DriveVehicle Online Purchasing System for General Motors dealer network
  • Companywide implementation JIRA
  • Companywide implementation Version control system
  • TI Automotive Career Site
  • Ithaka Plants portal
  • SharePoint Portals: Entrega Spark, DTE Energy, PGNE, GM Socrates, Continental Structural Plastics intranet
  • Entrega TrackPoint time tracking system
  • CMS sites: Entrega Entrannet, Continental Structural Plastics site
  • Continental Structural Plastics Floor Reporting System
  • GM Retiree custom CMS
  • Rodeo - Dealer Vehicle inventory system
  • Institute of Materials, Tanas & King Refrigeration, Savant Group sites
Tools:
  • JIRA
  • SVN, git
  • HTML5, Java Script, Jquery, CSS3, Bootstrap
  • Omniture /Adobe Analytics, Google Analytics
  • PHP, MySQL
  • SharePoint
  • WordPress
  • .Net, C#, .Net Razor
  • .Net Core, Angular
  • TypeScript, Angular Material UI
  • Prototyping: Sketch, Balsamiq
  • DataBase data population scripting: MS SQL

Lead Frontend Developer

Team Detroit / GTB, Dearborn, MI

2010-2011

Developed the front end content of Ford Motors brand sites (ford.com, fordvehicles.com, lincoln.com, mercuryvehicles.com, fordstory.com).


Web Frontend Developer

MRM Worldwide, Birmingham, MI

2009-2010

Created and updated the front end content of General Motors brand sites (chevrolet.com, gm.com, cadillac.com, gmfleet.com).


User Interface Developer

ePrize /Hello World, Pleasant Ridge, MI

2006-2009

Coded the promotions with HTML, CSS and Javascript. Integrated Software Engineer's code with Graphic designer's comps. Created innovative and high-quality User Interface Design, wire frames, mockups, and prototyping. Produced Site Maps and Functional Specifications for new and existing web sites.

Accomplishments:
  • Designed and developed new product Caffeine, which allowed small businesses to create and manage complex, interactive websites to collect demographic data about their customers
  • Developeed over 150 web-based applications including loyalty programs and sweepstakes for companies such as Coca Cola, Dell, Disney, General Motors and Northwest Airlines
Tools:
  • HTML5
  • Java Script
  • CSS3

Education

  • September 2019PROJECT MANAGEMENT PMP TRAINING

    Lawrence Technological University
  • June 2003MASTER OF SCIENCE COMPUTER INFORMATION SYSTEMS

    University of Michigan
  • June 1993MASTER OF SCIENCE COMPUTER SYSTEMS AND NETWORKS ENGINEERING

    Kharkiv National University of Radio Electronics